Topic: How To Invest

Do you think Cervus Equipment is a good conservative dividend-paying stock with potential for some gains in the future?

Article Excerpt

Cervus Equipment Corp., $20.87, symbol CVL on Toronto (Shares outstanding: 15.0 million; Market cap: $313.3 million; www.cervuscorp.com), owns and operates 35 heavy equipment dealerships in B.C., Alberta, Saskatchewan and Manitoba. Cervus started up as a limited partnership in 2003. It converted to a conventional corporation in 2009. The company’s dealerships sell equipment and services, including farm and construction gear, under the John Deere, Bobcat and JCB brands. Cervus also sells material-handling equipment (such as forklifts) under the Clark, Sellick, Nissan and Doosan banners. In addition, Cervus owns 20% of Maple Farm Equipment Partnership, which operates seven John Deere dealerships in Saskatchewan and Manitoba. The company has expanded beyond Canada in the past few years. It now sells agricultural equipment through 10 dealerships in New Zealand. Through 53.3%-owned Windmill AG Pty Ltd., Cervus also owns five John Deere dealerships in Australia. Together, these markets account for about 8% of the company’s overall revenue. In the second quarter of 2013, which is typically a busy…