Topic: How To Invest

Pat: I read an article recently that said that return on equity was the best measurement of a company's performance. What do you think? Thanks for your great work!

Article Excerpt

Return on equity is defined as net earnings divided by shareholders’ equity, expressed as a percentage. It’s one measure of how well a company’s managers are using its net worth to generate profits. A key problem with ratios like return on equity is that they are only as good as the numbers they are based on, and these are often fuzzy. For example, shareholders’ equity mostly reflects the value of a company’s assets as they appear on its balance sheet. But the balance sheet figures may be misleading. If the company’s assets have depreciated since it acquired them (that is, their value has fallen more than the company’s accounting shows), then the balance sheet figures may be too high. In that case, the company will eventually have to correct the balance sheet figures by cutting them, or “taking a writedown.” After the writedown, return on equity should rise. Conversely, if the company’s assets have gained value since it acquired them, the balance sheet…