Topic: How To Invest

Power Growth Investor Hotline – Friday, September 27, 2024

Article Excerpt

ELECTRONIC ARTS INC., $144.65, (symbol EA on Nasdaq), is a buy for aggressive investors. The company is a developer of video games for play on consoles, PCs, and mobile devices. Its hugely popular game franchises include Madden NFL, The Sims, Need for Speed, Battlefield, and Apex Legends. Electronic Arts recently outlined plans for two of the company’s most important games: “The Sims” and “Battlefield.” The company’s long-running The Sims franchise began as a virtual city-building game 24 years ago. EA has now announced it’s working on a The Sims movie with Amazon MGM Studios. The company also unveiled plans for another major Sims game, a spinoff intended for a younger audience, and a mobile version of the game. As a result, EA expects to double its annual bookings for The Sims over the next five years. Meanwhile, The Sims movie has the potential to be a significant driver of even more game sales. The Sims has mainstream appeal with 500 million lifetime players. Barbie…