Newsmax plans to go public

Article Excerpt

NEWSMAX INC. has filed paperwork with U.S. regulators for an initial public offering (IPO) of common shares. The shares will trade on New York under the symbol NMAX. Based in Florida, the company operates a conservative-focused cable TV news channel, as well as online portals. Broadcasting supplies about two-thirds of its revenue, with the rest coming from its digital operations. Newsmax aims to raise $75 million from the IPO. Separately, it plans to sell between $150 million and $225 million of convertible preferred shares through a private placement. The company has build up a sizable audience since its launch in 1998. However, the cable TV industry is facing strong competition from online video services such as YouTube and TikTok. We’ll keep an eye on the progress of the share offering and update our analysis when more information becomes available. available…